Leadership
George Greenberg leads FLYT, bringing a wealth of industry experience including pivotal roles at the Golf Channel, Reelz Channel and DirecTV/USSB, creating substantial asset and shareholder value. Management team encapsulates decades of executive experience; backgrounds spanning from NFL Media to FOX Sports.
Meet The Team
George Greenberg
George Greenberg is a highly experienced entrepreneurial executive with a proven ability to develop, launch and operate national media properties that have become iconic, high-value assets. He is a leading expert in the creation of programming services combining traditional media know-how with digital savvy. During George’s 30-year career, he filled key roles at traditional cable networks including the SyFy Channel, the Golf Channel, Tech TV (G4), SíTV and Reelz. Through its initial public offering and absorption into DirecTV, he served on the senior management team of the pioneering Direct Broadcast Satellite (DBS) service, United States Broadcasting (USSB). He worked extensively with several European broadcasters launching digital pay television services in Germany and France. George advised Corbis Entertainment and was CEO and Exec. Producer of Clickable Media Group (a unit of IPG) where he developed and launched interactive digital media properties. George is a graduate of Northwestern University’s school of film and television.
CEO
President & COO
Craig MacEachern
With thousands of hours of national television production to his credit, Craig is a creative and innovative production executive with more than 30 years of television production experience, focusing exclusively on non-fiction content. His has directed and produced news programming, live sports event programming, documentaries, commercials and infomercials. Craig’s live sports productions include US Olympic Festivals, MLB, NBA, College Football, Gymnastics, and Rodeo. Networks include FOX Sports, ESPN and ESPN2, Cable Health Network, NBC Sports, Turner Sports, and Budweiser Sports Productions. Combining his operational and production experience, Craig ran the marketing operations departments for The WB Television Network, Lifetime Networks and FOX Sports. He has also developed an expertise developing and launching new networks and programming services guiding programming, scheduling and production strategies. Craig is a graduate of the University of Houston in television production and is a private pilot.
Daniel Berk
VP, Product
Daniel’s multiple skill sets draw from a 10-year career as a creative and technology professional in the media industry. As the owner/operator of an independent creative company, he has been on the front-line managing key aspects of production workflows including content creation, digital media asset management, production and post-production scheduling and deliverable fulfillment. He is a multi-talented individual combing these skills with the proven ability to manage the execution of a shared collaborative vision. He served as the Creative Director for two start-ups in the entertainment industry focused on the development of user-generated-content (UGC) apps where his work included the develop of branding, marketing, content creation, and business development. Daniel is also a film and television composer having completed projects for Netflix, Amazon, Vudu, and Lionsgate.
Advisors
Lorey Zlotnick
Senior television and network marketing executive formerly at NFL Media, FOX Sports and Team Rubicon.
Louis C. Seno, jr.
Business aviation veteran.
Chairman Emeritus Jet Support Services, Inc. - JSSI
Greg Gibson
Aviation business and marketing consultant, owner of Tailwind Enterprises. Former CMO & Airshow Director at SUN ‘n FUN for eight years.